Wednesday, July 02, 2025
The 10 Commandments of Publicity: A Kindness-Driven Startegy for Influence and Impact - by Jill Lublin
When you want more publicity, you must understand the rules which govern the industry as a whole. Over my years of work, these 10 “commandments” have guided who gets publicity and who doesn’t. 1. Thou Shalt Lead with Kindness Kindness is your ultimate business and media strength. Kindness fosters connection, trust, and long-term relationships. Kindness is loyalty that no marketing budget can buy. 2. Thou Shalt Always Be Visible "If they don’t know you exist, they can’t do business with you."
